December 1, 2023

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The brand new “Intel Processor” will substitute Pentium and Celeron CPU branding in 2023

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The brand new “Intel Processor” will substitute Pentium and Celeron CPU branding in 2023
The brand new “Intel Processor” will substitute Pentium and Celeron CPU branding in 2023


Intel’s processor lineup was once, within the phrases of one among our biggest working artists, all concerning the Pentiums. That grew to become much less true starting within the mid-2000s, when the fashionable “Core” branding was created to emphasise the corporate’s then-new multi-core processor choices. However it was nonetheless typically concerning the Pentiums—Pentium and Celeron have each soldiered on into the fashionable period as model names for low-end desktop and laptop computer CPUs.

However the labels will not be lengthy for this world, even in that diminished capability. Intel introduced at the moment that its laptop computer chips will shed the Pentium and Celeron branding starting in Q1 of 2023, to get replaced by “Intel Processor.” The phrase “Processor” has a capital P in order that you do not confuse an Intel Processor with an Intel processor.

Intel VP Josh Newman claims that unifying the Pentium and Celeron households collectively beneath one nondescript umbrella “will simplify [Intel’s] choices so customers can give attention to selecting the best processor for his or her wants.” However this rebranding would not essentially imply that the lineup is being simplified; Pentium and Celeron laptop computer chips are unfold out throughout two distinct product households with two completely totally different architectures, one based mostly on low-power Atom cores and one other based mostly on the identical Alder Lake structure as Intel’s flagship CPUs. Assuming that Intel Processors nonetheless include mannequin numbers, they may grow to be much more necessary for individuals who wish to know precisely which Intel processor they’re shopping for.

We do not know what number of Intel Processors are launching in Q1 of 2023 or which Intel processor structure they may use. Intel additionally would not inform us whether or not low-end desktop Intel processors will grow to be Intel Processors sooner or later (an organization spokesperson would solely inform us that Intel has no low-end desktop CPUs slated to launch in Q1 of 2023). Nevertheless, Intel processors that at the moment use the Pentium and Celeron branding will proceed to take action—they will not be rebranded as Intel Processors retroactively.

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